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Social Media Marketing
How does Social Media Marketing connect me to my target market?
An effective social media campaign is really two campaigns. First, building your following through individual invitations within your target market and this process will vary with the etiquette of each social media site. Second, is content development and management which will also build your following but you have to keep in mind that each social media site has its own formula for effective relationship building with content.
What if I don’t have the time, the expertise or the motivation to do it myself?
Solutions 5 Media has designed a system that will allow you to have an effective campaign will spending minimal time and money. Our process is streamlined, personalized and effective. Our packages start at $1000 per month for full content management.
The solutions 5 Media Process
Solutions 5 Media Begins the process by reviewing your current guidelines and by giving a target market worksheet to help us identify and focus our strategy for building a following and which social media sites to target first for the greatest ROI.
Phase 1 – Set up (30 days)
Solutions 5 will then assign your company a project manager and schedule meeting with your communications manager to go over login information with our Google content management process.
Phase 2 – Building a following (90 – 180days)
Solutions 5 will begin to utilize the demographics, and the Geographic’s to create a relevant fan base person by person and business by business. Solutions 5 will partner with your communications manager to begin to build valuable content, that will build your credibility before you begin to offer promotions. With your designated project manager you will be able to simply schedule content on an online google calendar and we will be able to manage your content real time. Giving your business the opportunity to get real time feedback and results and allowing us tweak the content based on what is working and what is not.
Phase 3 – Building Business (ongoing)
Your business now has a large captive audience to begin to run promotions, surveys, games and coupons to get people through the doors and on the phone. We continue building your fan base in the background as the foundation of the process and we begin to shift about 40% of the content geared toward your business. Solutions 5 will provide monthly activity reports and we will code any promotions we do so that we can measure the effectiveness of any and all of our marketing strategies ongoing.
What if I want results faster?
As you can see working with social media requires consistency and patience as the results come when the following comes, which takes time. Due to the request of our customers to get results faster we have searched the globe for a marketing firm that could help us with this issue and what we have found has become our Social Media Marketing on Steroids package. Beginning in Phase 2 we include an outside sales force!! The results are phenomenal. We are able to cut our timeline by at least 50% and your business will see the benefits immediately.
Why is should my business use Social Media Marketing?
1. Your competition is doing it.
2. Your customers are using it (though maybe indirectly)
3. Your vendors and partners are using it
4. More Social = more Search.
More Search = More Customers.
More customers = More business.
5. Paid search prices are rising.
6. SEO isn’t easy anymore
7. You can’t buy links anymore
8. Your website is only a billboard
9. Great ROI on the Marketing Budget
10. It’s a distribution point.
What can Solutions 5 Media Offer?
Solutions 5 has the ability and the team to address the entire process from start to finish. If we need web design upgrades then we have a team of PHD Web designers. If you need a marketing plan we have certified social media marketing strategists and if you need ongoing support or administration we have packages for ongoing content development and system support.
We divide Social Media Marketing into two main processes. The first part is building your following which must be done person by person and in alignment with the etiquette of each social media site. The second part is content management which is done by your assigned project manager in real time using a shared google calendar. Giving your company the full solution and freeing your time to manage your business.
The writing is on the wall, social forums are part of the communication mix. See how it can contribute to your communication strategy and the channels you currently use. And once you’re done with that, look for the next change, as there’s bound to be one just around the corner. Take charge. Be ready. Use Solutions 5 Consulting.
Marketing is changing again! Marketers’ heads are spinning from the fast rise of social forums. You need to be in them, but which ones? How do you start? Chances are you have posed these questions.
Change is not always easy. But it doesn’t have to be hard. Solutions 5 helps you adapt to and manage through changes like the fragmentation of online communications for positive outcomes.
Embrace social marketing as the new channel in your marketing campaigns. Expand your audience and you fuel a conversation where you’re not the only one talking.
Contact us for a FREE Consultation
Marketing is changing again! Marketers’ heads are spinning from the fast rise of social forums. You need to be in them, but which ones? How do you start? Chances are you have posed these questions.
Solutions 5 Consulting I 800.764.3098 I coaching@solutions5.com
